No matter what type of organization you run, this new age of always-on Internet connections and constant use of mobile devices presents some unique challenges when it comes to connecting with customers, patrons, and donors. Customer relationship management (CRM) software is designed to make these connections stronger and easier to maintain, and there is no reason why those connections should be limited to the office. You likely have mobile professionals working for your non-profit, and they could greatly benefit from mobile CRM.
Suppose a non-profit president needs to travel around the country meeting donors and various stakeholders. Before meeting them, the president needs to review all of the organization’s past dealings with the individual. Now, imagine this non-profit, like many of them, had its donor information spread across 6 systems. To prepare for a single trip to visit a donor, the organization would need several days of gathering data and compiling reports.
With Microsoft Dynamics CRM, that same organization can have everything ready to go on a single system and push all of that information to the president’s mobile phone or tablet (such as Microsoft Surface). With real-time access to all of the donor or stakeholder information on the go, a non-profit can be more effective and do more good in less time.
For more innovative ideas on how mobile CRM can help your non-profit grow, visit The CRM Software Blog and download the white paper, “Why Go Mobile? Six Strategic Objectives You Can Conquer with Mobile CRM” at www.crmsoftwareblog.com/mobile-crm
by Anya Ciecierski, CRM Software Blog Editor, www.crmsoftwareblog.com